Media Release: NBC Unleashes the First Canimal in Perth City


NBC (Northbridge Brewing Co) Canimal

Northbridge Brewing Co

NBC unleashes the first Canimal in Perth City

 

Rejoice craft beer lovers! For the very first time punters will be able to buy takeaway serves of Beerland Brewing’s bespoke brews produced at Northbridge Brewing Company, with the launch of Perth City’s first ‘Canimals’.

Canimals are 946ml beer cans filled fresh from the tap and sealed over the bar using a special machine that creates a perfect seam to ensure freshness is locked-in, while baddies like oxygen and light are kept out.

Priced at $15 each, beer lovers can purchase Canimals of the current Beerland range to take home, which includes Pale Ale, Kolsch, Wheat, Lager and IPA.

Crafted by Master Brewer Ken Arrowsmith, the Beerland range once again tasted success at the 2016 Perth Royal Beer Show, picking up silver medals for the Kolsch and IPA, plus bronze for the Pale Ale and Wheat Beer.

Ken described the release of Canimals as an exciting new innovation that gives craft beer lovers the opportunity to enjoy Beerland brews after visiting the venue – a welcome step forward in the expansion of the brand.

“For a long time people have been asking us when will they be able to enjoy Beerland brews in their own home, so after a lot of research we decided on the Canimal as the best takeaway option,” Ken explained.

“For many good reasons cans are the comeback kids on the packaged beer scene – they keep your beer fresh by eliminating UV light, chill more quickly, don’t smash when you drop them and can be crushed and recycled.”

Beerland Canimals are available for purchase seven days a week during trading hours.

Watch the Canimal machine in action on our Facebook page: http://bit.ly/2bBrYOh

To follow the latest news from NBC, like the Northbridge Brewing Company Facebook page (www.facebook.com/northbridgebrewingcompany), follow us on Instagram (@nbcbeerland) or visit our webpage (www.northbridgebrewingco.com.au).

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